Biography
Casey is excited and inspired by helping develop and grow great ideas, services and products.
Casey’s entrepreneurial spirit, persistence, and talent for creating positive synergies has led to a successful track record in commercial management and branding.
Throughout his career Casey has played pivotal roles in positioning, transforming, and progressing companies in various industries such as Travel, Media and Marketing. He has performed various functions as Founder, Consultant, Vice President of Sales and Marketing and other senior management roles. These include: founding a media company which was an early adaptor of online virtualization; brand and sales restructuring for G4S Canada; profitably delivering loyalty programs on behalf of IHG; and, driving growth in EMEA for eRevMax Inc., one of the first channel managers in Travel.
Together with leading his boutique commercial and branding consulting company, Casey also forms part of the founding/leadership team of Busy Rooms Limited offering a complete and customisable distribution, marketing, and revenue management Sass solution for the hospitality industry globally. Busy Rooms’ community of clients includes; Thomas Cook Hotel Group, Original Irish Hotels, Bahamas.com, Eastern Caribbean Breeze, booksxm.com, Xotels and Kea Hotels to name a few. Recently, Casey has been working very closely with destination organizations in the Caribbean to improve their ability to operationalize travel experiences to and within the Caribbean.
In his spare time Casey plays squash, enjoys travelling, micro-investing and the occasional DIY real-estate project.