Beverley Wilson
Oct 6 Tues
Caribbean Tourism Research Forum: Advancing a Smart, Sustainable and Inclusive Caribbean
Exhibition Center
The Caribbean Tourism Research Forum provides a platform for tourism researchers, destination officials and industry practitioners to share current research and demonstrate how evidence can inform tourism policy, marketing, product development and investment decisions. The forum will feature brief opening remarks from UN Tourism, followed by presentations highlighting applied research from across the region.
Oct 6 Tues
Amadeus Big Data Workshop: Turning Travel Intelligence into Destination Advantage
Exhibition Center
This session will provide a practical exploration of how tourism destinations can use big data and market intelligence to strengthen planning, marketing and decision-making.
It will introduce participants to the ways in which large-scale travel data can be used to better understand visitor demand, source-market performance, travel patterns and emerging opportunities, and demonstrate how data-driven insights can support more targeted and timely destination strategies.