STATE OF THE TOURISM INDUSTRY CONFERENCE

Tourism Futures: Smart, Sustainable,
and Inclusive

October 5 – 9, 2026   
Atlantic Suites by Hyatt |  Georgetown, Guyana
00
Days
:
00
Hours
:
00
Minutes
:
00
Seconds

JOIN US! A New Chapter for Caribbean Tourism

Under the theme “Tourism Futures: Smart, Sustainable, and Inclusive”, SOTIC 2026 will be held, for the first time, in Georgetown, Guyana.

The Caribbean’s tourism industry stands at a defining moment where growth must be measured not just in arrivals, but in resilience, equity, and impact.

SOTIC 2026 brings the region’s tourism leaders, innovators, and stakeholders together to chart that path forward, exploring how smart technology, sustainable practices, and inclusive growth can shape the destinations of tomorrow.

We will delve into strategies to revitalize, innovate, and protect this vital industry, ensuring its continued growth and prosperity for generations to come.

Conference dates:

  • CTO Business Meetings: October 5 & 6
  • SOTIC: October 7-8
  • Youth Congress: October 8
  • Destination Media Briefings: October 9

Leading Edge Perspectives

Data, intelligence, and innovation take centre stage — from destination research and source-market forecasting to the AI and digital tools reshaping how the Caribbean competes. Every session is built to turn insight into action.

Panel Discussions

Climate resilience and regenerative tourism run through the full programme, with Guyana's Indigenous-led destination model offered as a living case study. It's a conversation about protecting the assets that make the Caribbean worth visiting in the first place.

Youth Congress & Future Leaders

From the Future Leaders Forum to the Regional Tourism Youth Congress, SOTIC 2026 makes space for the region's next generation of tourism voices. Every sector, every generation, has a seat at the table.

SOTIC 2026 HOSTS WELCOME YOU!

Hon. G.P. Ian Gooding-Edghill 

Minister of Tourism & International
Transport, Barbados

Chairman, CTO Council of Ministers &
Commissioners of Tourism

andrea franklin

Andrea Franklin

CEO, Barbados Tourism Marketing Inc.
Chairman, CTO Board of Directors

 

Dona Regis-Prosper

Secretary-General & CEO
Caribbean Tourism Organization

CHARTING THE COURSE

Tourism is changing

This is where bold ideas meet real solutions—where we blend innovation with heritage to shape a tourism future that’s sustainable, competitive, and uniquely Caribbean.

Don’t miss out on these incredible opportunities to learn, connect, and contribute to the future of Caribbean tourism!

Previous Speakers

Chris Dehring

CEO, Cricket West Indies

Ermine Darroux-Francis

Manager, Client Relations, Caribbean Office, Afreximbank (African Export Import Bank)

David G. Vequist IV, Ph.D

Director, Center for Medical Tourism Research

Olivier Ponti

Director of Intelligence & Marketing, ForwardKeys

Maria Fowell

Senior Technical Specialist, Tourism, OECS Commission

Stan Ivankovic

V.P. Business Development & Consulting, Environics Analytics

Programme

  • 10:00 am – 11:30 am
    TBD

    Future Leaders Forum: From the Classroom to the Caribbean: Conversations with Tourism Leaders

    Future Leaders Forum From the Classroom to the Caribbean: Conversations with Tourism Leaders

  • 12:00 pm – 1:00 pm

    Lunch

    Lunch

  • 7:30 am – 8:30 am

    Delegate Breakfast

    Delegate Breakfast  

  • 8:30 am – 12:30 pm
    TBD

    Council of Ministers Meeting

    Council of Ministers Meeting

    By Invitation Only

  • 7:30 am – 8:30 am

    Delegate Breakfast

    Delegate Breakfast  

  • 8:30 am – 11:00 am
    TBD

    Opening Ceremony

    Opening Ceremony  

  • 9:00 am – 10:00 am
    TBD

    Ministerial Session: Competing for Tomorrow

    Ministerial Session: Competing for Tomorrow  

  • 10:00 am – 10:30 am

    Coffee Break & Networking

    Coffee Break & Networking | B2B | Local Vendor Market | CTO Services Presentation

  • 10:00 am - 12:00 pm

    One-on-one meetings with the CTO Secretariat

    One-on-one meetings with the CTO Secretariat by appointment only

  • 1:30 pm – 2:30 pm
    TBD

    CTO Press Conference Incoming Chairman and Vice Chairs

    CTO Press Conference

Secure your spot Register now! All prices USD.

CTO MEMBERS

$ 1,099
  • Full Conference Week

CTO MEMBERS

$ 659
  • Day Pass

CTO MEMBERS

$ Free
  • Business Meetings - Oct 5-6

NON-CTO MEMBERS

$ 1,209
  • Full Conference Week

NON-CTO MEMBERS

$ 769
  • Day Pass

LOCAL DELEGATES

$ 299
  • Full Conference Week

LOCAL DELEGATES

$ 199
  • Day Pass

YOUTH CONGRESS

$ 200
  • Youth Congress attendance

ALL STUDENTS

$ 99
  • Full Conference

Host Hotel

HOST HOTEL Atlantic Suites by Hyatt, Georgetown, Guyana

Nestled in the heart of Georgetown, Atlantic Suites Hotel blends the best of Guyanese hospitality with sophisticated amenities and elegant style to create a unique and exclusive hub for business or leisure stays.

Experience a luxurious and relaxing stay at Pegasus Hotel Guyana. Located in Georgetown, Guyana, at the convergence of the Demerara River and Atlantic Ocean, Pegasus Hotel Guyana offers stunning seascape views, highlighted by the sightlines in our Aura Sky Lounge, which features a 360-degree view of Georgetown and the ocean.

Visit the Atlantic Suites by Hyatt website.
Visit Pegasus Hotel website.

Thanks to our Sponsors Official Airline of SOTIC 2026

Latest News

https://sotic.onecaribbean.org/author/iyvkq/

CTO to Launch Caribbean

BRIDGETOWN, Barbados (Aug. 10, 2026) – The Caribbean Tourism Organization

https://sotic.onecaribbean.org/author/iyvkq/

CTO Names interCaribbean Airways

BRIDGETOWN, Barbados (August 7, 2026) – The Caribbean Tourism Organization

https://sotic.onecaribbean.org/author/iyvkq/

Tobago’s Jolé St. John

BRIDGETOWN, Barbados (October 4, 2025) – Sixteen-year-old Jolé St. John,