Who Are The New Explorers? Product Innovation

General Session II ~ All Delegates
11 Oct 2017
11:30 –13:00
Radisson Grenada Beach Resort

Who Are The New Explorers? Product Innovation

The ever changing travel demographic means tourism practitioners must forever adapt to the evolving needs of travellers. Be it Generation Z, the Fifties, New Female Traveller or Hipsters, tomorrow’s travellers are demanding unique experiences that appeal to their individual tastes. This session will help you identify the new explorers, what they want, how they spend and how to attract them.