Active Engagement: Riding the Technological Wave

General Session VI ~ All Delegates

Active Engagement: Riding the Technological Wave

The rapid rise of technology is pushing the travel industry professionals to be ever more creative in the way they engage visitors and enhance the experience. Increasingly, artificial intelligence is becoming part of travel experience. Whether it’s Edwardian Hotels’ virtual concierge, Edward; Kayak’s Lola all, or AI powered chatbots that help fast food businesses improve customer service efficiency and provide roadmaps for travel brands, or the virtual flight-assistant, Tensator, travel and hospitality companies are using AI to add value for customers and improve the experience. This session will delve into ways to use technology creatively to successfully sell destinations and enhance the visitor experience.